Top 10 Tweets From Marketo User Summit Day 2 #mus13
Caught between catching up on Sales 2.0 Conference tweets and Marketo User Summit tweets? Check out our recap from yesterday on the Sales 2.0 conference – loads of great insight! Today, we put a focus on the top tweets from the Marketo User Summit. “Sales and Marketing” should be one word as commented by attendees… (Continue reading)
Top 10 Tweets from Sales 2.0 Conference Day 1 #S20C
Here are the top 10 tweets from today’s Sales 2.0 Conference — really cool to see Vala Afshar of Enterasys, whom we previously interviewed for the Customer Success Chronicles get some recognition by Nimble CEO! No company writes a check; people do. Nice reminder that relationships matter to building business!! #s20c — Barb Saxby (@BarbSaxby)… (Continue reading)
Engagement Technique: Are you a Mad Man or a Math Man?
During Sales 2.0, I’ve met Anneke Seley, Founder of Phoneworks and author of Sales 2.0. Anneke was presenting there about the modern ways to sell a thought, a product or a concept to your executive team or your board and anticipate what is going to make them more engaged once making a decision. Anneke has… (Continue reading)
6 Social Selling Tips to Implement Today (from Sales 2.0 San Francisco)
The hot topic at Sales 2.0 Conference today in San Francisco remains (surprise, surprise) social selling (for B2B companies). Lots of speakers and lots of wisdom but also became abundantly clear to me that for most B2B organizations it is very early days in the adoption of social selling techniques. Therefore, for my wrap-up blog… (Continue reading)
Top 10 Sales 2.0 Leaders I Want to Meet
I am much looking forward to the Sales 2.0 conference in San Francisco next week. Here are 10 Sales 2.0 Leaders I hope to meet at the conference and why: 1. Jim Cyb, Vice President, Sales, Americas, ZenDesk 2. Pete Eppele, VP Product Management, Zilliant 3. Steve Patrizi, Chief Revenue Officer, Bunchball 4. Kevin Akeroyd,… (Continue reading)
What is the Best Sales Model for You?
So how do you know which sales model is best for you – zero touch vs. low touch vs. high touch vs. field? In his last tip from the Sales 2.0 Convention, Mark Roberge, VP Sales at Hubspot explains that it’s really depends on your buyer, what you’re selling and the full sales context and… (Continue reading)
Top-of-Funnel Strategy
Another tip from VP sales at Hubspot Mark Roberge at the Sales 2.0 convention re top-of-funnel strategy. Mark recommends on keeping the top-of-funnel as wide as possible and worry about the filtering and the quality further down at the funnel. Most companies don’t know what type of a customer will convert and this will allow… (Continue reading)
Do you Distinguish Your Sales to Hunters and Farmers?
At the Sales 2.0, I’ve also met Mark Roberge, VP sales at Hubspot, who gave me some sales tips. On today’s video post, Mark explains the difference between Hunters and Farmers sales skill sets and recommends to protect the hunters from doing the farmers’ job as finding good hunters is hard and we don’t want… (Continue reading)
Tip on How to Reduce Churn (Even in Low-Touch Models)
Another tip taken during Sales 2.0 from Darren Suomi, VP Sales at HootSuite – this time regarding self service model and how to adjust it to reduce churn. You know how it is that you get many leads and you just don’t know who to refer first? This situation is common in many SaaS companies…. (Continue reading)
Do You Allow Social Media Channels in Your Business?
At the Sales 2.0, I’ve met Darren Suomi, VP Sales at HootSuite who gave me a tip regarding social media – If you’ve ever considered not to give a salesperson your phone or email address, consider giving them a social media address. As you probably know, nowadays, where customer engagement is the focus of successful… (Continue reading)
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