Business Insights

EXCLUSIVE REPORT: Customer Intelligence for Software Companies

2 – min read We wrote earlier about Aberdeen’s groundbreaking research into the value of customer intelligence: companies which use customer analytics in their customer-facing business processes see 3x …

Best Practices

Aberdeen Group and Totango present: Customer Growth Lessons for Software and Internet companies

< 1 – min read It’s no secret that retaining customers and growing their value is a key differentiator for leading software and internet companies. However, many businesses are inundated …

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