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May 20, 2020
2 – min read Hi, We are two months in and finally, we are starting to see the light at the end of the
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Becoming customer centric at an early-stage startup
3 – min read The writing is on the wall. From top venture capital firms to industry leaders, the B2B SaaS space is universally accepting more customer-centric principles to …
6 Social Selling Tips to Implement Today (from Sales 2.0 San Francisco)
3 – min read The hot topic at Sales 2.0 Conference today in San Francisco remains (surprise, surprise) social selling (for B2B companies). Lots of speakers and lots of …
Top 10 Sales 2.0 Leaders I Want to Meet
3 – min read I am much looking forward to the Sales 2.0 conference in San Francisco next week. Here are 10 Sales 2.0 Leaders I hope to meet …
Freemium, Free Trial and Pricing Models in 550 SaaS Companies
< 1 – min read The way that enterprise products are being bought and sold is changing rapidly. Customers are increasingly demanding instant access to all information about your product, …
10 Tips for B2B Sales in the Subscription Economy
3 – min read The subscription-based economy is thriving. Netflix’s well-known model (and subsequent public relations mess in changing it), and the recent announcements from Google and Apple have …
The Top 10 Requirements for an Effective Client Lifecycle
4 – min read 1. Must be a corporate wide initiative – not just a client services initiative. Without Board and CEO level visibility, buy-in and sponsorship this type …
Do you Distinguish Your Sales to Hunters and Farmers?
2 – min read At the Sales 2.0, I’ve also met Mark Roberge, VP sales at Hubspot, who gave me some sales tips. On today’s video post, Mark explains …
Top 5 Trends in Sales 2.0
3 – min read It was a jam packed day at Sales 2.0 in Santa Monica today. It was a great opportunity to meet with and learn from some …
Joel York: Why to Measure Customer Engagement in SaaS?
3 – min read Joel York has written extensively about the new breed of B2B buyer and the changes to the B2B sales process, especially for SaaS products. A …
Does your SaaS Business have a VP Customer Success?
2 – min read Earlier this week, I spoke to Dave Rosenberg for his CNET Blog ‘Customer success’ VP role: To reduce SaaS churn. At Totango, we care deeply …
4 Tips to Increase B2B SaaS Sales
3 – min read B2B SaaS companies increasingly rely on inside sales teams to drive growth. The model is often referred to as “Low Touch Sales” and follows this …
Latest Totango News
Totango offers more ways to stay aligned with your team and customers
May 1, 2020
< 1 – min read HI, In many parts of the world, the sun is shining and everything is starting to blossom. Totango is growing
Kicking off Totango’s Spring Product Release – Belize
April 14, 2020
2 – min read Hi, Two more weeks have gone by, and we are all still at home focusing on keeping our daily routines.
