How can customer-centric enterprises use customer data to their advantage?
Best Practices

The Best Customer-Centric Uses of Data

4 – min read Becoming customer-centric—putting the customer’s needs and interests at the center of your goals and processes—is impossible without customer data. You need customer data to track …

E2C Enterprise to Customer
E2C

E2C: Enterprise to Customer Growth Strategy

2 – min read In recurring revenue businesses, the entire company impacts the customer in some way. Often times, employees’ interactions are ad-hoc and siloed within their department, making …

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