2012 SaaS Conversions Benchmark Report is here!

Our experience working with over 100 SaaS companies and online businesses has granted us a unique insight into trial conversion trends. Did you know that the best in class SaaS companies have more 3 times greater website to paid visitor conversion than the average benchmark?  In this report we answer the question: “what is the typical conversion in SaaS?”. We include average and best in class statistics on:

– Website to (free trial) signup conversion

– Free trial to paying user conversion

– Churn rates during the first 90 days of subscription

– Average monthly churn rates

Without further ado, come get your 2012 SaaS Conversions Benchmark Report!

 

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  1. This is a really interesting report – can you comment on whether this is B2C or B2B or both? Do the figures change if looking at one over the other?

  2. This is a really interesting report – can you comment on whether this is B2C or B2B or both? Do the figures change if looking at one over the other?

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