Customer Lifecycle

A Customer Churn Analysis Checklist

2 – min read It is critical to manage churn especially in this time of uncertainty As topline growth may be stagnant due to the crisis, it’s even more …

What is the right customer success technology and how it can improve your B2B Customer Lifecycle Management?
Customer Lifecycle

How to Select a B2B Customer Lifecycle Management Solution

3 – min read Attracting new leads is great—but what then? Retaining loyal customers is equally as important as converting them in the first place, perhaps even more so. …

Customer Lifecycle

Managing B2B Customer Lifecycle Stages

4 – min read Keeping pace with your customer’s evolving needs and experiences throughout their journey is essential to remaining a part of their plans. The most effective way …

Customer Lifecycle

Making the Most of the Customer Lifecycle Management Process

4 – min read A strong customer relationship can last for years. How do you begin to manage all the potential outcomes, needs, and variables that determine the path …

Knowing how to gather customer insights is critical for business success.
Best Practices

How to Gather Customer Insights with CS Software

3 – min read Customer Success (CS) software helps your enterprise understand what matters to your customers. And what matters most to your customers should matter most to you. …

Top 10 Reasons Why Your Subscription Business Needs Totango
Customer Analytics

Ten Reasons Your Organization Needs Totango, the Leader in Customer Success Management

2 – min read Customer Success technology has finally reached mainstream recognition as an integral tool for any subscription business. Your organization can’t afford to wait any longer to …

Customer Lifecycle

What Are The Customer Lifecycle Stages?

3 – min read Customer success professionals have written thousands of articles about the customer lifecycle. From best practices to lessons learned, we are constantly challenging ourselves to deliver …

Customer Engagement

Three Keys to Increasing Customer Renewals

4 – min read Strategies for Customer Success Renewals This happens to you more often than you’d like to admit. Your sales team lands a new customer with great …

Best Practices

Nobody owns the customer, but someone can always own the moment.

< 1 – min read This awesome quote comes from Scott Hudgins, VP of Global Customer Managed Relationships at the Walt Disney Company. They recently announced their “MagicBand” wristband to …

Customer Engagement Management

2012 Looking Back: Totango, a year of immense growth

2 – min read Now that we’re certain the world hasn’t ended…happy holidays from Totango! It’s been quite a year for us. We finally came out from beta towards …

Best Practices

5 ways to a happier and more productive signup process

3 – min read In our latest Signup and Trial Process Benchmark Report we audited 10 popular web-based applications to find out for ourselves how users experience signups and …

Business Insights

Signup and Trial Process Benchmark Report: The Good, The Bad, The Ugly

5 – min read How many times have you abandoned a signup process because it took too long, required too much information, didn’t work or was counterintuitive? We wanted …

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