Product-Led Growth
Product Led Growth

Product-led Growth: What It Is and Why You Need It

5 – min read Product-led growth (PLG) has emerged as one of the best strategies for selling SaaS software. It lets your product do the talking, departing from a …

pros and cons of a freemium model
Product Led Growth

Should You Use a Freemium SaaS Model to Sell Your App?

6 – min read The freemium SaaS model, where you offer limited free use of your product to promote a premium version, has become common in the tech industry. …

freemium equals free plus premium
Product Led Growth

What is a Freemium Strategy?

3 – min read A freemium strategy forms a foundation for SaaS marketing, but it’s often used without being understood. Here’s a closer look at the basics. We’ll define what …

Latest Totango News