Effective customer expansion strategy starts by taking the time to understand your customers goals and provide steps to achieve those marks.
Renewals

How to Improve Your Customer Expansion Strategy

4 – min read Every business needs to grow. However, in today’s customer-centered economy, simply seeking out new customers is not enough. Companies today are instead looking to implement …

Set the stage for the customer renewal process long before the deadline.
Best Practices

Making the Most of the Customer Renewal Process

4 – min read Renewal is a promise of future reward. In fact, an MRI study of the thought processes of loyal customers found that specific parts of the …

Upsells should only be pursued when they make sense for the customer.
Renewals

Customer Success and Upsells: How to Make the Most of Opportunities

3 – min read When your goal is to grow your customer’s business, upselling becomes a means, not an end. That’s the advantage of working within a customer-centric environment. …

Renewals

How to Calculate Your Customer Renewal Rate

4 – min read Renewal is about a consistent revenue basis. The rate at which your customers extend their relationship with you determines how fast and how far your …

Best Practices

The 5 Best Strategies to Win Back Lost Customers for Your Enterprise

4 – min read Think of them as your customers—even when they’re heading out the door. That’s the ideal approach when a customer lapses. Churn is built into every …

With the right winback strategies, you can bring customers back and deepen the relationship.
Best Practices

Successful Winback Campaign Examples for Your Customer Success Team

4 – min read In today’s digitally transformed business world, customers are empowered to shift their subscription loyalties at short notice and without repercussion. As such, there’s seemingly no …

Top 10 Reasons Why Your Subscription Business Needs Totango
Customer Analytics

Ten Reasons Your Organization Needs Totango, the Leader in Customer Success Management

2 – min read Customer Success technology has finally reached mainstream recognition as an integral tool for any subscription business. Your organization can’t afford to wait any longer to …

Customer Engagement

Three Keys to Increasing Customer Renewals

4 – min read Strategies for Customer Success Renewals This happens to you more often than you’d like to admit. Your sales team lands a new customer with great …

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