Customer Journey

Get the latest best practices on each stage of the customer journey.

  • All
  • Customer Engagement
  • Customer Onboarding
  • Customer Renewals
  • Customer Retention & Churn
  • Escalations
All
  • All
  • Customer Engagement
  • Customer Onboarding
  • Customer Renewals
  • Customer Retention & Churn
  • Escalations
Engage B2B SaaS Customers
Customer Engagement

Top 6 Tips for a Successful SaaS Customer Engagement Strategy

8 – min read Six Customer Engagement SaaS Strategies That Work For software service providers, customer engagement SaaS strategies play a central role in a successful business model. Proactive …

client onboarding checklist
Customer Onboarding

The Ultimate Client Onboarding Checklist for CS Teams

7 – min read A Customer Onboarding Checklist for Successful CS Teams A lot goes into crafting the ideal onboarding process for SaaS products. You need to clearly demonstrate …

5 best solutions
Customer Retention & Churn

Five Best Customer Retention Software Solutions for Customer Success

5 – min read Customer Retention Software Cuts Down Client Churn Customer retention software has become essential for effective SaaS customer success strategies. A winning SaaS business model must …

client onboarding questionnaire
Customer Onboarding

How to Craft the Best Client Onboarding Questionnaire

6 – min read A client onboarding questionnaire helps you gather the information you need for excellent client relationships that promote long-term loyalty. Asking the right questions is key …


invest in growth
Customer Renewals

Why Customer Expansion Should Be A Critical Component of Your Growth Strategy

3 – min read Did you know that 70% of revenue in a subscription-based business comes from existing customer renewals and upsells? Renewals and upsells are effective ways to …

how to engage customers
Customer Engagement

Open the Channels of Communication with Your Customers

3 – min read When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical …

how to risk-proof your business
Customer Retention & Churn

How to Risk-Proof Your Business with Totango

3 – min read Detecting and protecting at-risk customers is important even in the best of times, but it is especially critical during times of economic instability when your …

Shift right
Customer Retention & Churn

It’s Time to Shift Right

2 – min read It may sound counterintuitive to say that now, in these times of economic uncertainty, is the time to invest and not to cut back. But …

Resolve Escalations SuccesBLOC
Escalations

Resolve Escalations and Deepen Customer Relationships with Totango’s New SuccessBLOC

3 – min read You always want to provide a positive, nurturing experience for your customers through every step of their journey. But despite your best efforts, sometimes issues …


Best Customer Success Onboarding Tools
Customer Engagement

Six Best Customer Engagement Platform Tools for Onboarding in 2022

5 – min read Choosing the best customer engagement platform for your needs can make a massive difference in the success of your SaaS business. Knowing how your customers …

Top Tips for Customer Engagement
Customer Engagement

Top Customer Engagement Tips for Retaining Executive Stakeholders

4 – min read A customer engagement strategy is critical for retaining and growing SaaS clients. It’s especially important to engage executives and stakeholders to ensure retention. In this blog, we’ll look …

Totango-Hubspot Integration
Customer Engagement

Supercharging Customer Engagement with HubSpot and Totango

5 – min read Customer success goes beyond just viewing and knowing data points about your customers, and checking in periodically. Having real-time data and predictive insights connected to …

5 contract renewal tools for customer retention
Customer Renewals

Five Contract Renewal Tools to Increase Customer Retention

5 – min read The contract renewal stage of the customer lifecycle is a critical component of driving retention for SaaS products. Knowing how to use technology to optimize …

How to fight customer churn
Customer Retention & Churn

How to Fight Excessive Customer Churn: 4 Winning Strategies

4 – min read Knowing how to fight customer churn is critical for keeping SaaS business models sustainable. The more customers you lose to churn, the more you have …

Totango Aruba Webinar questions and answers
Customer Engagement

Q&A with Aruba: How We Scaled Our Customer Engagement Strategy

9 – min read What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage …

what to do when a customer ghosts you
Customer Engagement

How to Be a Customer Success Ghostbuster

4 – min read What’s scarier than a ghost roaming around your attic? Being ghosted by a client – especially one that you’ve put a lot of time and …

how to respond to angry customers, manage customer escalations
Escalations

5 Tips for Better Customer Success: Respond to Upset Customer Downgrades Effectively

4 – min read For effective customer success, respond to upset customer downgrades proactively. Just because a client downgrades, they don’t have to churn. In fact, you can use a …

b2b, client engagement strategies
Customer Engagement

3 Winning B2B Client Engagement Strategies

5 – min read B2B client engagement strategies can help you retain more customers if you know which best practices to follow. B2B engagement differs from B2C engagement in …