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Customer Journey
Get the latest best practices on each stage of the customer journey.
- All
- Customer Engagement
- Customer Onboarding
- Customer Renewals
- Customer Retention & Churn
- Escalations
- All
- Customer Engagement
- Customer Onboarding
- Customer Renewals
- Customer Retention & Churn
- Escalations
Q&A Session: Mastering Scale with Digital Customer Journeys
6 – min read During the live presentation of the Technology & Services Industry Association (TSIA) Interact webinar “Mastering Scale with Digital Customer Journeys”, Totango CCO and COO Jamie …
7 Great Customer Engagement Ideas
4 – min read Use These Great Customer Engagement Ideas to Increase Retention Engagement is key to retention and referrals. Here are seven great customer engagement ideas you can easily put …
How to Monitor and Manage Product Engagement
4 – min read Product engagement tells you how actively customers are using your product or platform. Tracking this alerts you to churn risks as well as upsell opportunities, empowering …
Customer Retention Metrics: The Metrics That Matter
4 – min read Customer retention is the keystone in any customer success strategy. There are many different types of customer retention metrics that one can track. Which customer …
Optimize Stakeholder Engagement and Management With These Key Strategies
4 – min read Stakeholder engagement and management is critical for customer retention. Here’s how to plan an effective stakeholder management strategy and track your performance. How Do You Optimize …
How to Retain More Clients: Benefits and Strategies
6 – min read What is customer retention? Why is it important? And how do you do it? Here we’ll provide answers to these key questions. We’ll discuss what …
How to Calculate the Cost of Customer Retention Versus Customer Acquisition
3 – min read Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. Here’s how to calculate both kinds of costs and …
Top 6 User Engagement Metrics to Track
5 – min read Engaging your customers is the key to lowering churn and leaving no client behind. Knowing the user engagement metrics that matter for your business can …
4 Ways Personalized Customer Engagement Can Build Better Relations
4 – min read Personalized customer engagement promotes more active use of your product and stronger relationships with your brand. Personalization builds customer trust in your brand, strengthening your …
Gross Retention vs. Net Retention: What’s the Difference?
5 – min read Distinguishing gross retention vs. net retention can provide deeper insights into your success metrics. Learn what these KPIs tell you. We’ll cover what they are, …
How to Calculate and Improve Your Customer Retention Rate
5 – min read Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. …
Three Keys to Increasing Customer Renewals
8 – min read This happens to you more often than you’d like to admit. Your sales team lands a new customer with great potential. You work hard at …
What Is Customer Churn?
3 – min read What is customer churn? The answer directly relates to your success at retaining customers and maintaining revenue levels. Read on to learn what you need …
Engage your customers with a Valentine’s Day email. Show them you care.
2 – min read Valentine’s Day is traditionally thought of as a holiday for couples to celebrate their love, but it’s also simply a special day to show appreciation …
7 Step Customer Success Strategy for Higher Lead Conversion and Customer Retention
7 – min read A customer success strategy is a proactive plan for guiding your clients to outcomes that satisfy their needs. When your customers enjoy more value, your …
Proactive Churn Prevention Promotes Customer Retention
7 – min read Being proactive about churn prevention provides an antidote to customer attrition. Utilizing technology makes it one of the easiest ways to keep more customers. Read on …
How to Prevent Customer Churn
4 – min read Loyal customers are one of the most valuable assets a company can have. Not only does customer loyalty equal a higher lifetime value as compared …
The Digital Onboarding Process Decreases Your Implementation Timeline
5 – min read It is critical that at each phase in the customer success lifecycle, you are engaging your customer with the goal of retaining them. Onboarding is …
