Mapping your customer journey is the first step to understanding what to say to your customers and when to say it. Once you know the path your customers are taking you can work to optimize each step of the journey.
3 – min read We recently polled the Customer Success industry asking about the top challenges they are facing. The number one answer? Scale. Over the years, we’ve found …
6 – min read A customer journey analysis helps you improve SaaS client experience and increase retention by optimizing the steps customers take in their relationship with your product …
2 – min read The traditional customer journey infographic envisioned the customer’s experience from a sales and marketing standpoint, visualizing a funnel marking the steps from a lead acquisition through …
5 – min read The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the …
5 – min read A customer journey map template lays out a path to optimal outcomes promoting client retention. Here we’ll cover an eight-step approach to creating a customer …
7 – min read Mapping out your customer journey stages empowers you to optimize each step for a satisfying experience that promotes higher retention. In this blog, we’ll look at how …
5 – min read Customers want to see the value of your product or service—fast. They bought your product to solve a specific problem and if they are unable …
5 – min read Being a customer-centered enterprise means acting as a trusted advisor and helping your customers get greater business value from your product. The aim is to …
4 – min read If you want to make your business customer-centered, you’re going to need customer data. Without it, you can’t keep track of your customers’ needs, business …
4 – min read From the moment a customer buys your product or subscribes to your service, they’ve chosen to take a journey with your brand. It’s a journey …
< 1 – min read If you missed our latest webinar with KJR Associates on Customer Journey Mapping, fret not. If you were to take three ideas from this presentation, …
2 – min read Totango announces research into customer marketing practices, a new version of its customer engagement platform and Customer Journey Mapping for SaaS workshops Dec 06, 2012 …
4 – min read At first glance, the SEOmoz conversion numbers look amazing. Mammoth traffic and 63% trial to paid conversion. The numbers are not as great as they …
3 – min read In this blog series, we discuss different Totango integrations that help to harness the powers of all of your technology
3 – min read In this blog series, we discuss different Totango integrations that help to harness the powers of all of your technology
2 – min read We are excited to start our journey in Kyoto! In Kyoto, we’re investing in: Digital Engagement – Living in a digital
