Get the latest best practices on everything customer success.

Nurturing the customer relationship is at the heart of a customer-centered enterprise.
Customer Success

Why You Should Focus on Nurturing the Customer Relationship

3 – min read The digital transformation of business has created a customer-centered economy where customers seek short-term commitments and value choice, flexibility, and personalized service. This has irrevocably …

The right software can help you solve any customer success challenges.
Customer Success

The Top 3 Customer Success Challenges and How to Beat Them

3 – min read If you want your business to succeed, make sure your customers succeed. As the economy becomes more customer-centered, the need to foster customer success is …

grow customer relationships
Customer Success

Grow Customer Relationships: Strategies for Long-Term Success

4 – min read The new customer-centered economy marks a fundamental change in the business/customer relationship. It’s no longer wise for businesses to focus the majority of their efforts …

Adjusting to the customer-centered economy means nurturing long-term growth for customers.
Customer Success

Understanding Customer Success: Growth Driven by the Customer-Centered Economy

3 – min read In the old days, growing your business was easy. Tell people about your business, get them in the store, sell them things, then look for …

Setting goals will help your customer success team stay on track.
Customer Success

7 Customer Success Team Goals for Your Enterprise in 2019-2020

4 – min read Realizing lifetime value from your customers is about generating lifetime value for your customers. That’s the central tenant of the customer success approach to business. …

It's best to supplement a CRM with a strong customer success software.
Customer Success

Customer Relationship Management System Features: What a CRM Includes and What It Doesn’t

4 – min read We’re living in the age of the recurring revenue business, and in this increasingly digital economy, enterprises succeed by nurturing customer relationships over the entire …

totango lunch
Customer Success

Customer Success for the Enterprise Luncheon Creates an Interactive CS Experience in The Bay Area

3 – min read The Customer Success for the Enterprise, luncheon held on Nov. 6th, in Palo Alto was an invitation-only event hosted by Totango, the leader in Customer …

TSW
Customer Success

Highlights from TSW ‘18 in Las Vegas

2 – min read We had a great time at the Technology and Services World (TSW) in Las Vegas networking, sharing ideas, and learning about the latest trends in …

Customer Success

SAP CX LIVE Recap, General Availability of Spark, and Upcoming Webinars

< 1 – min read We’ve had a very busy week full of exciting news at the Totango HQ and in Barcelona attending SAP CX Live!  First off, we are …

Customer Success

Meet Totango at Chief Customer Officer Fall 2018 Conference

2 – min read The Chief Customer Officer Fall, 2018 (CCO), held September 12th-13th in San Diego, is an interactive peer-lead conference attracting senior-level customer focused professionals. Totango, the …

Customer Success

Don’t Miss the CRM Event of the Year: SAP Customer Experience LIVE

< 1 – min read Join Totango at SAP Customer Experience LIVE in Barcelona! In today’s world, customers expect tangible value from their relationships with vendors; businesses need to generate …

Customer Success

That’s a Wrap! Customer Success Summit 2018

< 1 – min read This year’s Customer Success Summit was a huge success! We enjoyed learning from our speakers and attendees about Customer Success in practice. In case you …

TSW Las Vegas
Customer Success

Connect with Totango at TSW Las Vegas!

2 – min read The Totango team is headed to Las Vegas to talk customer success at TSIA’s Technology Services World (TSW) October 23-25 at the ARIA Resort & …

Customer Success

Map Customer Success To Your Global Organization With SuccessTeams

2 – min read Every company, especially a large enterprise, builds an organizational structure around their customer operations. Whether by region, product, vertical, or any other business parameter they …

Customer Success

The Vital Role of Customer Success Operations

2 – min read Today’s customer success executives are being challenged to use unprecedented amounts of customer data to build more predictable revenue outcomes and run more efficient operations. …

Relationships are Complicated
Customer Success

How Zendesk Invested in Customer Success from a Product-First Perspective

2 – min read Zendesk is a family of products that helps companies manage the entire customer lifecycle in different ways. They are on a scale that is uncommon …

Customer Success

Clicktale Achieves Company-Wide Alignment Around the Customer with Zoe

4 – min read Totango Success Story Clicktale is a customer experience analytics solution that helps businesses deliver exceptional digital experiences to their customers by tapping into the wisdom …

Customer Success Summit 2017 Hero Award Winners
Customer Success

A Round of Applause for the 2017 Customer Success Hero Award Winners

2 – min read So many congratulations to this year’s winners of the Customer Success Hero Awards at Customer Success Summit 2017! They are truly the individuals and teams that …

Letter from the CEO Announcing the 2017 Customer Success Summit
Customer Success

4 Reasons to Convince Your Boss (or Yourself) that You Should Attend #CSSummit17 (and 1 reason you should keep to yourself)

< 1 – min read Customer Success Summit is the leading industry event for all customer-oriented professionals and SaaS executives looking to master the business of Customer Success. And it’s …

Customer Success

Subscription Companies Can’t Be Efficient Without Customer Success

< 1 – min read Several customer success executives lost their jobs this year as a result of delivering less revenue than promised from existing customers. At the same time, …

Customer Success

3 Popular 80’s Songs Written About Customer Success

2 – min read Industry experts agree that the practice of customer success has made it big time as companies continue the transition to the subscription business model. What …

Customer Success

Don’t be the Next Leader in Customer Success to Get Fired

2 – min read Professionals around the world are often told to “under promise and over deliver,” but it seems that so far in 2016 and in 2015 many …

Customer Success

Enterprise Customer Success is Complex – And You Should Solve It Now

< 1 – min read Totango recently hosted a webinar featuring Catherine Blackmore, GVP Customer Success at Oracle Marketing Cloud and Guy Nirpaz, CEO and co-founder at Totango where they …

Customer Success

How to Structure Your CSM Compensation

2 – min read If your company is struggling with creating an effective customer success compensation strategy, you are not alone. Based on the results from Totango’s 2016 Customer …

Customer Success

Driving Success at Wiredrive – a Totango Success Story

4 – min read Totango User Story Based in the heart of Silicon Beach, Los Angeles, Wiredrive helps more than 1,500 customers around the world share media and collaborate …

Customer Success

2016 Customer Success Salary Survey & State of the Profession Report

1 – min read Customer success is no longer a new revenue opportunity, it has become a requirement for any subscription business looking to remain competitive. As new teams …

Customer Success

Growth Hacking with User Behavior

< 1 – min read The subscription economy has exploded over the last decade. Top SaaS companies with flexible, innovative technologies are in high demand.  The lower barrier to entry …

Customer Success

How To Tell If Your Customer Success Manager Is The One

< 1 – min read Hiring the right customer success manager can significantly impact your business. The right customer success managers gracefully balance their own goals and customer relationships. It’s …

Customer Success

Global Capacity – Breaking The SaaS Monopoly On Customer Success

2 – min read Customer success is typically associated with SaaS businesses, helping companies grow and retain a customer base that can cancel and switch providers easily. But, SaaS …

Customer Success

Customer Success – The Farming Paradigm (With Gifs!)

2 – min read   So we all know farmers. Source: thehappiestdonut.tumblr.com   No, not that type of farmer…. the kind that grows trees. For thousands of years, they …

Customer Success

3 Things Customer Success Management Is NOT

3 – min read What is the best way to manage your customers? It’s the billion dollar question that subscription businesses want to know. As customer success continues to …

Customer Success

Reimagining Customer Success and the New Totango Logo

2 – min read Back in 2010, Totango was founded on a simple, yet powerful premise: companies today need a new paradigm to manage their customer relationships. CRM is …

Customer Success

Easy-to-miss customer success blunders that can cost you customers

6 – min read In this guest blog, Niraj Rout, Founder at Hiver, shares some small, but costly blunders that companies make in managing customer success.   If you …

Customer Success

Putting customer success in the hands of your customers with SuccessBeat reflection tool

2 – min read Enterprise SaaS solutions have borrowed heavily from popular consumer apps and services.  Old-school, stodgy account management practices are out.  Personalized, interactive user engagement is in. …

Customer Success

Your 90 day plan as a new VP of Customer Success

5 – min read Congratulations! You’ve just been appointed as a new VP of Customer Success. Now what?

Customer Success

How data nerds at New Relic are tackling Customer Success

2 – min read “One thing we’ve learned from Customer Success is that the deeper the engagement, the more information we can net out from customers like where our …

Customer Success

The difference between Customer Success Managers and Customer Account Managers

2 – min read Although Customer Success Managers and Customer Account Managers (often shortened to Account Managers) are sometimes seen as one and the same, my latest discussion with …

Customer Success

Customer Success Summit agenda is announced!

2 – min read The Thursday, March 14, 2013 event rundown is packed with great speakers on building the customer-centric enterprise and real case studies on how they are …

Customer Success

Top 3 Priorities of a Customer Success Manager

2 – min read Earlier last month we posted a poll on LinkedIn asking other customer success managers: “What should be the first priority of a customer success manager?” …

Customer Success

OVUM: On The Radar – Totango

< 1 – min read “On the Radar” is OVUM’s research report where they look at interesting new ideas and startups that their clients might be interested in knowing about. …

Latest Totango News