What is Customer Health Score?

3 – min read Customer Health Score takes multiple dimensions of customer data measures and consolidates them into a single representation of green, yellow or red. It is a consolidation all the information the company has about the customer, from all probes, people and systems, past and current.

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personalize customer communication
Customer Engagement

4 Ways Personalized Customer Engagement Can Build Better Relations

4 – min read Personalized customer engagement promotes more active use of your product and stronger relationships with your brand. Personalization builds customer trust in your brand, strengthening your …

fake news
Best Practices

Don’t Buy into Fake News: Why Try Before You Buy is Best

3 – min read When was the last time you purchased something without checking multiple online reviews about it first? Whether you’re purchasing a new vehicle or a new …

gross retention v net retention blog
Customer Retention & Churn

Gross Retention vs. Net Retention: What’s the Difference?

5 – min read Distinguishing gross retention vs. net retention can provide deeper insights into your success metrics. Learn what these KPIs tell you. We’ll cover what they are, …

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supercharge your tech stack with workflow integrations
Product updates

Supercharging Your Tech Stack with Totango: Streamline Your Workflows

3 – min read In this blog series, we discuss different Totango integrations that help to harness the powers of all of your technology platforms into one dynamic system. …

supercharge your text stack with totango
Product updates

Supercharging Your Tech Stack with Totango: Elevate Your Data File Storage

3 – min read In this blog series, we discuss different Totango integrations that help to harness the powers of all of your technology platforms into one dynamic system. …

Totango Wisr Webinar QA Blog
Customer Success

Customer Q&A with Christine Knific of Wisr

4 – min read During the live presentation of the Steps to Scale Your Customer Success Operations Overnight webinar,  Wisr’s VP of Customer Success Christine Knific answered several questions …

Totango Company Updates

Totango Leads the Industry in Customer Success According to Trust Radius

2 – min read Did you know that about 95% of customers read reviews before making a purchase? Or that 78% of customers who read reviews were satisfied with …

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Totango Company Updates

Totango Earns Multiple Leadership Awards from G2

2 – min read Totango is excited to announce that we have once again been recognized by G2 with awards for our leadership in Customer Success. We understand that …

Scale CS Ops
Customer Success

How to Scale Customer Success Operations

2 – min read If you were presented with the opportunity to double or triple the size of your business virtually overnight, what would you say? For most people, …

customer lifecylce
Customer Lifecycle

Understanding Your Customer Lifecycle in 2021

6 – min read Today’s Customer Lifecycle Is Technology-driven As the concept of the customer lifecycle has developed, understandings have changed under the influence of technology. If you search …

Covid anniversary
Customer Success

Digital Customer Success vs COVID – One Year Anniversary Recap

3 – min read March marks the official one-year anniversary of the COVID-19 pandemic. Can you believe it has been a year? As the world entered “lock-down” this time …

Customer Journey

Follow Six Steps to a Successful Customer Journey Analysis

6 – min read A customer journey analysis helps you improve SaaS client experience and increase retention by optimizing the steps customers take in their relationship with your product …

Totango Customer Journey Flywheel
Customer Journey

Customer Journey Infographic: Visualizing Your Customer’s Experience

2 – min read The traditional customer journey infographic envisioned the customer’s experience from a sales and marketing standpoint, visualizing a funnel marking the steps from a lead acquisition through …

B2B v B2C Customer Journey Map
Customer Journey

Understanding the B2B Customer Journey and How It Differs from B2C

5 – min read The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the …

Customer Journey Map Template
Customer Journey

Your Customer Journey Map Template: 8 Steps to Successful Client Outcomes

5 – min read A customer journey map template lays out a path to optimal outcomes promoting client retention. Here we’ll cover an eight-step approach to creating a customer …

Best Practices

Why a Data-Driven Customer Success Program is Crucial to Your Success

4 – min read Do you have a favorite business? Perhaps a local restaurant where you’re greeted by name and immediately handed your beverage of choice. Or maybe there’s …

Improve your customer retention rate
Customer Retention & Churn

How to Calculate and Improve Your Customer Retention Rate

5 – min read Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. …

deliver value at each stage of the customer journey
Customer Journey

How to Optimize Customer Journey Stages to Deliver Consistent Value

7 – min read Mapping out your customer journey stages empowers you to optimize each step for a satisfying experience that promotes higher retention. In this blog, we’ll look at how …