Totango CXO Series Featuring Lucid

Proactive Stakeholder Engagement – Key Strategies During Covid-19 From Lucid and Totango

2 – min read   As virtual teams and remote engagement become the norm for Customer Success teams, staying on top of customer needs and expectations is becoming more …

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These customer experience tips are meant to help turn customer expectations into customer happiness.
Best Practices

Top 5 Customer Experience Tips to Keep Customers Happy

4 – min read Happiness is a measurable outcome. It is revealed in actions, repeated behaviors, and attitudes. In the case of your customers, it’s most evident in their …

Voice of the Customer best practices turn words into action.
Best Practices

6 Voice of the Customer Best Practices You Should Implement

4 – min read Voice of the Customer best practices turns words into action. The feedback your VoC efforts provide are the unique perspective of your own customers, and …

customer success marketing
Totango Product Updates

Seamless Customer Collaboration | Product Update, March 2, 2020

< 1 – min read Hi, When we started our winter release journey to Jasper, I mentioned we would have lots of surprises in store. Today we have more exciting news …

The first step to fixing a high churn rate is to learn its causes and how to address them.
Customer Retention & Churn

How to Fix a High Churn Rate

4 – min read Attracting new customers is always cause for celebration, but in today’s customer-centric economy, it is not enough to bring in fresh faces. You need to …

customer centric enterprise

Create a Strong Customer Engagement Strategy

3 – min read We all want to believe that we have a strong relationship with our customers. However, the truth is that we’re only as important to them …

Customer Success vs Customer Service
Customer Success

Customer Success vs. Customer Service: How They Work Together

4 – min read A successful organization operates in much the same way as a prestigious orchestra. Both are made up of individuals with a specialization—say, playing the clarinet …

Many of the dominant themes for the coming year and decade address the need to better align enterprise actions with customer goals.
Customer Success

The Top 7 Customer Success Trends for 2020

4 – min read As the digitization of the marketplace reaches near-saturation, organizations will compete for customers based on value derived—and this will be driven by customer success. Flexible …

Totango Product Updates

SuccessBLOCs – Now With More Usage Metrics

< 1 – min read Hi, Today we have some exciting product updates, as well as an upcoming webinar you can join for more best practices. SuccessBLOC Scorecards, Now With …

customer success marketing
customer marketing

Customer Success and Marketing: How These Teams Collaborate

4 – min read Talk of customer success (CS) abounds in today’s customer-centered economy. It’s vital, as it is the CS team that works with customers after that critical …

customer success adoption plan
Adoption

How to Create a Customer Success Adoption Plan

4 – min read
Adoption is a stage in a journey, not a point in time. It is the process of continuing to derive ever-more value from your products and services. This experience of value is critical to the health of your customer relationship, so you need a customer success adoption plan.

By implementing customer education best practices that drive the onboarding process, you will set your customers—and your enterprise— up for success.
Customer Success Community

Introducing the Totango Community Edition: Free Customer Success for Everybody

< 1 – min read Totango has always been focused on helping companies succeed at Customer Success so they can deliver value and exceptional experiences to their customers.

customer success factors
Customer Success

The Top Customer Success Factors to Help You Create an Enterprise-Wide Strategy

4 – min read The rise of the recurring revenue business model has placed the customer in control of their business partnerships. Customer value is now achieved over repeated cycles of renewal…

customer centric growth
customer centric enterprise

5 Best Practices to Encourage Customer-Centric Growth

4 – min read A customer-oriented approach to business is fast becoming a necessary ingredient for success in today’s customer-centric economy.

Uncategorized

Announcing Totango’s Winter ’20 Release: Jasper

2 – min read Winter weather certainly makes you appreciate sunny days. I changed my travel plans today to take advantage of the beautiful weather to ski in Jasper, Canada.

customer success vs account management
Customer Experience

Customer Success vs Account Management: Understanding What Each Team Does

3 – min read Customer success and account management share common goals: Building customer loyalty and driving growth.

what is customer retention management
Customer Retention & Churn

What is Customer Retention Management and Why Does it Matter?

4 – min read As the economy grows increasingly customer-centric, customer retention becomes more vital to the success of enterprises.

churn management strategies
Business Insights

The Top 7 Churn Management Strategies for B2B Enterprises

4 – min read There are almost always indicators that a customer is going to churn, which means that if identified early, a good Customer Success team can mitigate the risk and execute a successful recovery plan.

Customer Experience

Bentley Doubles Down on Customer Success with Totango’s New Dynamic Assignment Solution

3 – min read This week, Totango launched Dynamic Assignment, a new innovation that taps into a fluid group of specialists throughout the enterprise and matches their expertise …